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Lassie Stock

FinanceInsuranceTechnology
Lassie offers an innovative and preventive insurance model for dogs and cats, which focuses on promoting animal health and reducing long-term medical costs through proactive interventions.

Private company

19/12/2023

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Lassie

Lassie offers an innovative and preventive insurance model for dogs and cats, which focuses on promoting animal health and reducing long-term medical costs through proactive interventions.

Buy Shares in Lassie

  • Selling and buying shares in Lassie AB is possible through our convenient platform for unlisted shares. 
  • Please contact us if you have any questions or concerns regarding shares in Lassie AB, create an account if you want to place an order in the company.

About the share

Info from the financial statements 2023
Name

Lassie AB

Org. Number

559268-8310

Result after net financial items

-40 066 TSEK

Turnover

48 683 TSEK

Number of shares

7 278 240 n/a

Profit before tax

-40 066 TSEK

Dividends

Current liabilities

24 181 TSEK

Long-term liabilities

-

Dividend per share

-

10 Largest Owners Lassie

Info from Euroclear

Name

capital

Name

capital

  • Happy Boring Office AB

    13,74%

  • Nybro Strategy AB

    10,3%

  • Ted Johan Anders AB

    10,3%

  • Inventure Fund III Ky

    5,92%

  • Passion Capital Limited

    4,32%

  • Philian AB

    1,87%

  • Carl Westin Ltd

    1,4%

  • Meschke Invest AB

    1,12%

  • Stockholm Pacific AB

    0,75%

  • DHS Venture Partners AB

    0,47%

Last updated 23-04-2025

About the pipeline

Info from the financial statements 2023

The President

Financial reports and press releases

Lassie - Preventive pet insurance of the future


Lassie was founded in 2021 in Stockholm by Hedda Båverud Olsson, inspired by her veterinarian mother and a vision to digitize pet insurance. The company offers an innovative and preventive insurance model for dogs and cats, focusing on promoting animal health and reducing long-term healthcare costs through proactive interventions.

Products and services

Lassie offers a mobile app that acts as a digital health coach for pets. Through the app, pet owners can access over 200 courses and articles on everything from diet and exercise to stress management - all developed by veterinary experts. By completing these courses, owners earn points that can be converted into discounts on insurance premiums or used in Lassie's e-commerce. To provide an even more comprehensive service, unlimited digital vet calls and a GPS health tracker from Tractive are also included for new customers.

Business model and growth

Lassie's business model combines traditional pet insurance with preventive healthcare, providing customers with both financial and health benefits. The company's innovative approach reduces the risk of claims and lowers costs for both customers and the company. With over 60,000 customers in Sweden, Germany and France, Lassie has quickly established itself in the European market, with particularly strong growth in Germany.

Financing and expansion

In November 2023, Lassie completed a €23 million Series B round, led by Balderton Capital, bringing the total funding to €36.5 million. These funds are being used to further develop the ecosystem, including the sale of health products via the app, as well as strengthening the technical platform. The company has clear plans for further expansion and aims to establish an even stronger presence in more European markets.

Executive summary

Lassie is a pioneer in the pet insurance industry, creating added value for both pet owners and insurers through its unique preventative and digital business model. With strong growth, an innovative product portfolio and a clear expansion plan, the company is well positioned to lead the development of pet insurance in Europe and take a leading role in the market going forward.

How to buy shares in Lassie

  1. Create an account on Eqvor.com
  2. Click on the buy button next to Lassie in the OTC list.
  3. Choose how many shares you want to buy and at what price.
  4. Wait for the order to be matched.
  5. Transfer payment and be registered in the company's share register - Done!

 

In addition to Lassie, we have also helped investors buy and sell shares in other exciting unlisted companies in sectors such as 

Health and biotechnology, where there are A3P Biomedical, BioCrine, Doktor.se, MEDS Pharmacy, Sigrid Therapeutics and Mindler. Under financial services there are Klarna, Mynt, Yabie and Billogram.

In technology and innovation: Dirac Research, Exeger, Cascade Drives, Sana Labs, Quartr, Mentimeter and Virtune. In the consumer and lifestyle segment: CDLP, Estrid and Marshall.

Under transport and vehicle technology there are Einride, Voi, XShore, Koenigsegg and Candela. In energy and sustainability: Blykalla and Svea Solar.

In addition: Epidemic Sound (media), Kaunis Iron and Stegra (industry),  GreenGold Group (forestry), and investment companies Röko, byWiT and Nicoya.

We can also help to implement deals in other unlisted companies - even if they are not listed on the platform. Contact us if you are looking for a specific case.

Frequently asked questions and answers about Lassie

01

Is Lassie listed on the stock exchange?

No, Lassie is not listed on the stock exchange. If you want to buy shares before listing, you can do so at Eqvor.com

02

Is Lassie connected to Euroclear?

No, Lassie is not connected to Euroclear, which means that if you buy shares in the company, you do not have to keep them in a depository, instead you are entered directly in the company's share register.

03

At what price is Lassie traded?

Log in to Eqvor.com to see the latest courses in Lassie.

04

When is Lassie going public?

There is no set date for the IPO at this stage.

05

Can I keep Lassie shares at Avanza?

No, when you buy shares in Lassie you are entered directly into the company's share register, you do not need to keep the shares in a depository.

06

What is Lassie's valuation?

To see the valuation of Lassie create an account on Eqvor and you will see the current valuation at the top of this page under the heading "Market capitalization" this valuation is calculated based on the last trade in the stock.

07

When did Lassie last broadcast?

To see the latest issue in Lassie log in to Eqvor and look at the graph, where you will see a purple dot in the graph for each issue with the capital raised and the share price at each issue.

For more information or questions, please contact us
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